Press Release: Long Beach Branch NAACP Will Disseminate Masks on Thursday to New Hope Homes Senior Center to Help With the Disparities of the Coronavirus

Long Beach Branch NAACP is deeply concerned about the racial divide and disparities for African-Americans and other people of color regarding the Coronavirus. This was shared through their social media. The post read:

“Together, we can address the reports concerning the racial divide and the health disparities for African-Americans and other people of color. There is news of negative health outcomes for people of color. Some people of color are not being tested in hotspots and some are saying medical workers’ implicit bias is impacting people of color. Coronavirus is disproportionately killing African-Americans, Latinos, and they are at greater risk of death. Many people of color have low wage jobs in grocery stores, health care facilities, fast food restaurants and are delivery workers, stockers, packers, and frontline workers. People of color are arriving at hospitals when they are in advanced stages of the virus or have pre-existing conditions. There was misinformation that was disseminated that African-Americans could not contract COVID-19. Also, many lack insurance. ”

In a post, Long Beach Branch NAACP asks their membership, friends, and supporters to unite in a proactive manner to be a part of the solution. They also urge their membership and the community, especially people of color to ask themselves “How can I help during the coronavirus pandemic?”

Beauty 4 U, a small Korean- owned business in the Long Beach community stepped up and is providing masks. The business owner, Sung Won Ra stated: “I wish to donate right away, quickly and quietly 500 medical-grade facial masks to help seniors, law enforcement, and people of color.” Last week, he donated 1,000 more. Long Beach Branch NAACP college interns from CSULB also volunteered to provide virtual tutorial services for elementary and middle school students that need academic help. The branch posted the donations on their social media platforms and emailed the information to their Executive Committee, friends, and supporters, and has received over 2,000 requests. On Thursday, April 30 at 12 PM, Long Beach Branch NAACP will disseminate masks to New Hope Homes Senior Housing located at 1150 E New York, Long Beach, CA, and Carmelitos Senior Housing Project. Masks will be mailed to senior members, frontline workers, nursing students, persons living in buildings impacted by the virus, and to people that requested masks online

National Association for the Advancement of Colored People (NAACP) was formed in 1909 by a group of black and white citizens, in response to injustice and inequality that many African Americans confronted solely because of race. The NAACP is the oldest and largest civil rights organization in the world. Their major focus areas are increasing voter empowerment, educational excellence, economic opportunity, federal advocacy, health, environmental & climate justice, criminal justice, and individual responsibility, thus creating an infrastructure for economic and social development. The NAACP is a nonpartisan organization.

LB Branch NAACP President Naomi Rainey-Pierson stated “I believe it is important that individuals and organizations, not only during this coronavirus crisis, take every opportunity that we can to be a part of dialogues and solutions. The NAACP promotes the principle that everyone can make a contribution regardless of race, creed, or color to make our society better. We should all work hard to promote equality and justice for all citizens.